The Web Tips and Tools blog talks extensively about the importance of text links ads and the way their use is actually revolutionizing search engine optimization. Text links, as small or seemingly insignificant as they might appear, are in fact very powerful. Many advertisers have reduced or even abandoned banners in favor of text link ads because text links ads generate a surprisingly high clickthrough rate compared to graphic banner advertising.
For any internet marketer, this is something to think about!


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